ProspectZone.com announces the addition of home equity leads to their current selection of qualified mortgage and refinance leads. Mortgage brokers now have access to a daily supply of real-time, interested home equity leads, delivered straight to their inboxes.  (PRWEB) March 19, 2006 — ProspectZone Inc. (http://mortgage.prospectzone.com) today announced the addition of home equity leads to their current selection of high-quality mortgage and refinance leads. The new line of leads is generated from ProspectZone’s network of consumer mortgage websites, including www.QuoteFinancial.com and www.Refinancelane.com. “With the current cool down of the housing market, mortgage brokers are facing stiffer competition in finding qualified home equity leads,” said Clint Jones, chief executive officer, ProspectZone. “Our service provides brokers with a steady supply of fresh, qualified mortgage leads at a time when traditional marketing and lead generation efforts are just not enough.” Traditionally, to generate leads mortgage brokers have to invest their budgets in costly direct mail or advertising campaigns that can take weeks or months to produce results. ProspectZone delivers leads directly to brokers’ inboxes daily and in real-time. Because the leads are search engine generated, brokers receive them the instant a consumer that matches their pre-selected criteria fills out a request for a home equity quote. For example, a consumer uses a popular search engine like Google to research their home equity options are directed to a website in ProspectZone’s network, including www.QuoteFinancial.com and www.Refinancelane.com. Here they agree to be matched to home equity lenders in their area. “We’ve received great feedback from brokers who have already subscribed to our home equity lead service,” added Jones. “Mortgage brokers can be on the phone talking to a lead seconds after the consumer has requested a quote, and when their interest as at it’s highest.” By investing in home equity leads from ProspectZone, brokers can concentrate their budgets on real-time, prospects who are actively online searching for home equity quotes, and are waiting to hear from lenders. About ProspectZone Since 2004, Chicago-based ProspectZone has worked with the mortgage and insurance industries as a leading source of high quality leads and agency solutions. ProspectZone connects interested mortgage and insurance consumers with brokers, lenders and agents who provide them competitive quotes on insurance and loan products.